With the popularity of online entertainment, the number of individuals downloading and subscribing to online streaming platforms has also increased. Gone are the days when watching films in theatres and TV serials were the only sources of entertainment. Now, every film is available for the audience to watch on the best OTT platforms in India. The most engaging and exciting series are also available for you to stream on these platforms.
But have you ever wondered which OTT platform is most popular in our country? How many people have subscribed to this platform, and what content do they watch there? In this blog, we will find the most interesting facts about the best online streaming platforms in India. So, read on!
Understanding the OTT Industry: Some Interesting Facts
- People across all age groups are turning to OTT platforms for their entertainment.
- The number of subscribers on the most popular OTT platforms is also increasing by the day. The maximum subscribers are from tier-I cities in India, including Bangalore, Mumbai, and Delhi.
- According to a report by Ormax published in 2023, the number of OTT users in India is 481 million. Among these, 101.8 million are paid subscribers.
The Most Popular OTT Platforms in India
Let us now discuss the best OTT platforms that exist in our country:
1. Disney Plus Hotstar
- Subscription Plans:
- Mobile (Ad-Supported Plan) – Rs 149 / 3 months
- Mobile (Ad-Supported Plan) – Rs 499 / year
- Super (Ad-Supported Plan) – Rs 899 / year
- Premium (Ad-Free Plan) – Rs 1499 / year
- Most Popular Series: Dahan, Criminal Justice, Aakhri Sach, The Night Manager
- Latest Series: Star Wars: Tales of the Empire, Uncle Samsik
- Most Popular Movies: Drishyam, Bhool Bhulaiyaa, 1920, Chhapaak
- Latest Movies: All of Us Strangers, Kalvan
Disney Plus Hotstar is an OTT streaming platform with more than 50 crore downloads. It is one of the most popular platforms in the country, having OTT series, movies, and daily soaps for the audience to watch. As of December 2023, this platform had 38.3 million subscribers. The year before that, Disney Plus Hotstar had around 61.3 million subscribers. This number dropped because of the change in the online broadcasting rights of the Indian Premier League. In April 2022, the total market share of this platform was 50%.
2. Netflix India
- Subscription Plans:
- Premium – Rs 649 / month
- Standard – Rs 499 / month
- Basic – Rs 199 / month
- Mobile – Rs 149 / month
- Most Popular Series: Kaala Paani, Stranger Things, Killer Soup
- Latest Series: Heeramandi, The Great Indian Kapil Show
- Most Popular Movies: The Girl on the Train, Guilty, Bhool Bhulaiyaa 2, The Amazing Spider-Man
- Latest Movies: Shaitaan, Laapataa Ladies, Murder Mubarak, Rebel Moon – Part Two: The Scargiver
3. Amazon Prime Video
- Subscription Plans:
- Monthly Prime – Rs 299
- Quarterly Prime – Rs 599
- Annual Prime – Rs 1499
- Annual Prime Lite – Rs 799
- Most Popular Series: The Family Man, Four More Shots Please!, The Forgotten Army – Azaadi Ke Liye
- Latest Series: Indian Police Force, Panchayat Season 3 (Releasing Soon)
- Most Popular Movies: Talaash, Jab We Met, Ghajini, Barfi!
- Latest Movies: Yodha, Teri Baaton Mein Aisa Uljha Jiya, Madgaon Express,
Being one of the most popular OTT platforms in the country, Amazon Prime Video also boasts more than 50 crore downloads and a market share of 9% (as of April 2022). The number of subscribers on this streaming platform is 21 million. Apart from the numerous series, Amazon Prime Video is also the preferred platform to watch old Bollywood movies online.
4. Sony LIV
- Subscription Plans:
- Mobile Only – Rs 599 / Year
- LIV Premium Yearly – Rs 999 / Year
- LIV Premium Half-Yearly – Rs 699 / 6 Months
- LIV Premium Monthly – 299 / Year
- Most Popular Series: Maharani, Scam 1992, Shark Tank India
- Latest Series: Undekhi – Season 3, Shrimad Ramayan
- Most Popular Movies: Bahubali 2, PK, Piku, ABCD 2
- Latest Movies: Bramayugam
With 10 crore downloads (which makes up 6% of the market share as of April 2022), Sony LIV is India’s most popular OTT platform for watching shows like Shark Tank India. It has 12 million subscribers and the most affordable plans for the audience.
5. ZEE5
- Subscription Plans:
- Premium HD – Rs 699 / 6 Months
- Premium HD – Rs 899 / 12 Months
- Premium 4k – Rs 1199 / 12 Month
- Most Popular Series: Sa Re Ga Ma Pa, Bhram, Code M
- Latest Series: Zee Cine Awards 2024, Navri Mile Hitlerla
- Most Popular Movies: 1920 London, 1920 London, Haider, Rustom
- Latest Movies: Silence 2: The Night Owl Bar Shootout, Sam Bahadur, Main Atal Hoon
Zee5 is also a well-known Indian OTT platform that has more than 7.5 million subscribers. It also features the most popular reality shows, some excellent old movies, and the latest Bollywood movies as well. The total market share of this platform is 5%.
Other Renowned OTT Platforms in India
Some other well-known OTT platforms in our country include Jio Cinema, ALTT, MX Player, Apple TV+, and Eros Now.
Conclusion
Those were the best OTT platforms in India, as well as their respective subscribers and downloads. Which is your favourite platform for online streaming, and why? Tell us in the comments!
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